MEDIA & IP
USS HER is an all-female driven digital media that delivers the latest trends on everything that represents what it means to be a woman in today’s world from generation-z & millenials’ point of view
USS HER EVOLUTION JOURNEY AT A GLANCE
WE ASK HER/HIM/THEM
is an interview series where talent responds to questions centered around objects associated with them, in addition to discussing topics related to their promotional goals.
HER REACT
features the talent’s reactions to a specific subject, offering a glimpse into their interests, daily life, and responses to fan interactions.
PLAYTIME
features musicians showcase their promotional songs using children’s musical toys provided by the Her team. This content serves as a way to raise awareness about the talent and the featured song.
HER TAKE ON
is a content where talent is asked specific questions about social issues or cases that have gained prominence on the internet, with a focus on matters affecting women in Indonesia. The discussions delve into these relevant subjects, providing insights and perspectives from the talent.
BRAND COLLABORATIONS
In collaboration with brands, we create reel content to showcase product details and raise awareness about its availability in specific stores across Indonesia, promoting both the product itself and the well-being associated with its presence in the market.
EDITORIALS
Every week, USS Her produces editorial content in written form, covering a variety of topics related to women, including subjects that have gained prominence on the internet, with aims to educate and raise awareness, serving as a platform to share valuable insights with the audience.
Let’s dive more into other MEDIA & IP’s business lineups.